Wednesday, October 19, 2011

The Future is BRIGHT for XBOX 360 & Kinect!

Kinect for Xbox 360 Redefines Learning for Kids With Interactive TV, Storybooks and Games

Xbox 360 teams up with Sesame Workshop, Nat Geo WILD and Disney

What if you could learn the ABCs and 123s with Grover? What if you could explore the wonders of nature as a bear? What if you could experience a beloved children’s book from within the story? Working closely with trusted children’s brands such as Sesame Street, produced by Sesame Workshop, and National Geographic, featuring TV programming from Nat Geo WILD, and leading academics and learning research institutions, Xbox 360 today reveals how its “playful learning” experiences revolutionize interactive television, allowing children and their families to engage, interact and learn in an entirely new way — all through the magic of Kinect for Xbox 360.

Microsoft Studios also announced plans to expand its award-winning portfolio of family games through an extended collaboration with Disney and unveiled a new game code-named “Rush.”

Learning Through Play

Working in partnership with experts from Sesame Workshop and National Geographic, Microsoft Corp.’s initial “playful learning” experiences —“Kinect Sesame Street TV,” “Kinect Nat Geo TV” and code-named “Project Columbia” — seek to inspire kids and their parents to get off the couch and into the action, working cooperatively with their favorite characters to have fun and learn at the same time. Xbox 360 is filming a season of interactive shows in partnership with Sesame Street production, bringing a whole new level of interactivity to educational television with “Kinect Sesame Street TV.” With interactive versions of shows from the current television season, new content written and filmed just for Kinect and access to classic clips from the “Sesame Street” archive, “Kinect Sesame Street TV” is bringing educational television to life. “Kinect Sesame Street TV” and “Kinect Nat Geo TV” transform interactive television, blending play and television experiences to evolve children’s traditional watching habits and promote active and dynamic on-screen engagements. Kids and families can jump into the action with this next generation of TV entertainment, helping Elmo and Cookie Monster with tasks on Sesame Street and exploring the natural world with Nat Geo WILD TV shows — using full-body and voice recognition.

Games for the Whole Family

Microsoft Studios today also shared plans to work with Disney to continue bringing the worlds of Disney•Pixar to life through Kinect, building upon its growing, award-winning portfolio of family games. Following the debut of “Kinect: Disneyland Adventures” this November, Microsoft today announced code-named “Rush,” which arrives in spring 2012. “Rush” will invite children, their parents and fans of all ages to experience the worlds of beloved Disney•Pixar movies like never before. Using Kinect, kids can scan themselves into five Pixar worlds to team up with their favorite characters from “The Incredibles,” “Ratatouille,” “Up,” “Toy Story 3” and “Cars 2” in a race against time to solve exciting challenges. Created by famed developer Tim Shafer and Double Fine Productions Inc., “Double Fine Happy Action Theater” is a series of vibrant, exciting activities designed to activate gross motor skills, inspire imagination and entertain players of all ages, from preschoolers to grandparents. Available globally this holiday on Xbox LIVE, each of the 18 “Happy Action Theater” experiences are similar to toys players can interact with on screen through the magic of Kinect. Dive into an undersea adventure, play with hot lava, or become a giant monster and stomp buildings to the ground. “Happy Action Theater” is a virtual playground for all ages that is immediately accessible and intuitively responds to players’ body movements. No rules, no menus, no instructions — just pure fun. Through new games such as “Rush” and “Happy Action Theater,” Xbox 360 continues to broaden its family portfolio with something for everyone. Titles available this holiday include “Kinect: Disneyland Adventures,” “Kinectimals Now with Bears,” “Sesame Street: Once Upon a Monster,” “Kinect Sports: Season Two” and “Dance Central 2.”

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